Tuesday, April 05, 2005

Macromedia Privacy Concerns

Slashdot: New Technique for Tracking Web Site Visitors
According to Jupiter Research, 58% of web surfers deleted cookies from their system in 2004. This has sent a loud message to marketers in regard to consumer's preference as to tracking their online activities. The marketers have responded with PIE. Persistent Identification Element (PIE) is a technology that uses Macromedia's Flash MX to track you even without using cookies. Macromedia has created a page to instruct users on how to disable this.

Real sneaky. Using PIE to track browsing behavior instead of cookies! I just checked my Macromedia settings and discovered that only flickr is storing information on my browser. You can find out which other sites are storing flash information by checking your website privacy settings or website storage settings. I'm switching off all settings, aside from flickr. Let's see what sites it breaks. :)

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  • I don't think you need to worry about sites breaking, if you choose to set your Global Storage settings in the Macromedia Flash Player context menu.

    If you set default storage to zero kilobytes, then a site which wants to store your data locally will automatically bring up a small permission dialog.

    Ongoing info, and lots of links:

    John Dowdell
    Macromedia Support

    By Anonymous John Dowdell, at 4/07/2005 2:32 AM  

  • Thank you John! That information is most helpful and I will certainly check out the other links.

    I'm also glad to know that Macromedia is working with the major browsers in giving end users, like myself, more control over these settings. Cheers!

    By Blogger YC, at 4/07/2005 9:15 PM  

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